Privacy Policy

Last updated: 1 January 2026

Kure NZ ("Kure", "we", "us", or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit or make a purchase from our website, engage with our services, or communicate with us via email, SMS, or other channels.

This policy applies to all users of our website and services, including members of the MyKure™ Private Membership Association (PMA).


1. Information We Collect

We may collect the following types of personal information:

a) Information You Provide to Us

  • Name

  • Email address

  • Phone number (including mobile number for SMS communications)

  • Billing and shipping address

  • Order and purchase history

  • PMA membership application information

  • Communications with us (emails, SMS replies, support requests)

b) Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address

  • Browser type and device information

  • Pages viewed and time spent on the site

  • Referral source

c) Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to improve your experience, analyze site traffic, and support marketing activities.

Cart Reminder Cookies (SMS Specific):
The Kure website uses cookies and website plugins to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS.


2. How We Use Your Information

We use your information to:

  • Process and fulfill orders

  • Manage PMA memberships and member-only access

  • Provide customer support

  • Communicate with you about your orders, account, or inquiries

  • Send email and SMS communications you have opted into

  • Send abandoned cart reminders (email and SMS)

  • Improve our website, products, and services

  • Comply with legal and regulatory requirements


3. SMS Communications & Consent

If you opt in to receive SMS messages from Kure:

  • You consent to receive transactional, marketing, and informational text messages

  • Message frequency may vary

  • Message and data rates may apply

  • You can opt out at any time by replying STOP

  • For help, reply HELP or contact us at support@trykure.com

SMS consent is not a condition of purchase.


4. Data Sharing & Third Parties

We may share your personal information with trusted third parties who help us operate our business, including:

  • Payment processors

  • Shipping and fulfillment partners

  • Email and SMS service providers (such as Klaviyo)

  • Website hosting and analytics providers

These third parties are only permitted to use your information as necessary to provide services to us and are required to protect your information.

Important SMS Data Disclosure:
The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We do not sell your personal information.


5. Email & Marketing Communications

If you subscribe to our email list or become a member, we may send you:

  • Educational content

  • Product updates

  • Promotions and special offers

You can unsubscribe at any time using the link in our emails.


6. Data Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorized access, modification, or disclosure. However, no method of transmission over the internet is 100% secure.


7. Data Retention

We retain personal information only for as long as necessary to:

  • Fulfill the purposes outlined in this policy

  • Meet legal, accounting, or reporting requirements


8. Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of your personal information (subject to legal obligations)

  • Withdraw consent for marketing communications

To exercise these rights, contact us at support@trykure.com.


9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.


10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised "Last updated" date.


11. Contact Us

If you have any questions about this Privacy Policy, your personal information, or our data practices, please contact:

Email: support@trykure.com


By using our website and services, you acknowledge that you have read and understood this Privacy Policy.